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This is an in-depth course in salesmanship. The theory is supplemented by actual sales demonstrations using the learned techniques. Prospecting, approach, knowledge of product, planning presentations, territory control and sales management are studied. This is an excellent course for all students regardless of their major area since it reinforces areas of personal attributes and emphasizes the use of selling techniques in life situations.

 

Course Information

  • Course Code: MGMT 1123
  • Course Delivery: On Campus
  • Course Duration: Class 3
  • Course Credits: 3
 
 
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